Page load is considered an important factor when it comes to website bounce and exit rates, as well as user trust, and search engine rankings. The less time it takes for your web pages to load, the better the experience is for the user. This creates a trust between the user and the website and keeps them coming back, or engaging more frequently. So, what can we do to decrease load times even more? There has been a proposal floating around the ‘interwebs’ these last several days that outlines a theory for faster page loads times that has many web gurus intrigued.
Bobby Mozumber is the Editor in Chief at FutureClaw, a culture magazine that features the latest in music, fashion, and art, has come up with a plan of his own. In a proposal to the World Wide Web Consortium (W3C), Mozumber states:
Mozumber shows an example of what the code on a web page would look like, you can see the full letter and example here. He goes on to say afterwards:
“Clicking on a link loads JSON/XML data into a new internal data structure. This is separate from the DOM. I have the initial XML fixtures in the HEAD section here, but these fixtures can be in an external link, or implicitly defined by default within the BODY elements that contain references to models. The data structure can be defined implicitly like in this example via XML/JSON fixtures, or perhaps explicitly by SQL statements.
The text sections have H1 and SPAN tags with a new MODEL attribute that defines the content in it based on the loaded data. This format is declarative, but can approach SQL statement complexity. You don’t need to have defined controller/view structures, but I did in this example.”